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	<title type="text">All the news from Apple’s ‘Pro and tell’ event &#8211; The Verge</title>
	<subtitle type="text">The Verge is about technology and how it makes us feel. Founded in 2011, we offer our audience everything from breaking news to reviews to award-winning features and investigations, on our site, in video, and in podcasts.</subtitle>

	<updated>2026-10-28T19:06:00+00:00</updated>

	<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1018096/apple-pro-and-tell-launch-event-news-announcements" />
	<id>https://www.theverge.com/rss/stream/1018096</id>
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		<entry>
			
			<author>
				<name>Allison Johnson</name>
			</author>
			
			<title type="html"><![CDATA[Here’s how macOS is changing for touchscreens]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1020084/macos-touchscreen-changes" />
			<id>https://www.theverge.com/?p=1020084</id>
			<updated>2026-10-28T14:59:11-04:00</updated>
			<published>2026-10-28T13:48:28-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Touchscreen laptops are nothing new in the Windows world, but Apple has only just announced its first MacBook with a touchscreen. Apple isn't rushing to change a bunch of things in macOS to optimize for touch, though: Most of the touch action will be in the apps themselves, it seems. As far as major macOS [&#8230;]]]></summary>
			
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											<![CDATA[

						
<figure>

<img alt="A person stands in front of the new MacBook Pro and reaches out to touch an image shown on the laptop’s screen." data-caption="Reach out and touch screen." data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/Screenshot-2026-10-28-at-10.31.37-AM.png?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
	Reach out and touch screen.	</figcaption>
</figure>
<p class="wp-block-paragraph">Touchscreen laptops <a href="https://www.theverge.com/tech/1019288/apple-event-la-macbook-pro-touchscreen-questions">are nothing new in the Windows world</a>, but Apple has only just announced its first MacBook with a touchscreen. Apple isn't rushing to change a bunch of things in macOS to optimize for touch, though: Most of the touch action will be in the apps themselves, it seems.</p>
<p class="wp-block-paragraph">As far as major macOS changes go, iOS's Dynamic Island will debut on the new MacBook Pro, and Apple touts the added touch controls as particularly useful for interacting with the interface to accept AirDrops and pause music playback.</p>
<p class="wp-block-paragraph">Otherwise, Apple <a href="https://www.apple.com/newsroom/2026/10/apple-unveils-groundbreaking-macbook-pro-with-proled-xdr-display/">gives some pretty predictable ways</a> that the touch input will work with the new MacBook Pro. Gestures you coul …</p>
<p><a href="https://www.theverge.com/tech/1020084/macos-touchscreen-changes">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Emma Roth</name>
			</author>
			
			<title type="html"><![CDATA[Apple ‘Pro and tell’ event: Everything announced this week]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1020069/apple-pro-and-tell-event-everything-announced-this-week" />
			<id>https://www.theverge.com/?p=1020069</id>
			<updated>2026-10-28T15:03:40-04:00</updated>
			<published>2026-10-28T13:27:38-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="iPad" /><category scheme="https://www.theverge.com" term="macOS" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple closed out its week of product announcements with its "Pro and tell" event on Wednesday, where it took the wraps off its long-rumored touchscreen MacBook Pro. Though Apple may have saved its biggest and most exciting update for last, it revealed a few other device upgrades and updates in the days leading up to [&#8230;]]]></summary>
			
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											<![CDATA[

						
<figure>

<img alt="A close-up of hands interacting with the touchscreen on the MacBook Pro with PROLED XDR display. There is piano software on the screen." data-caption="" data-portal-copyright="Image: Apple" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/app1.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
		</figcaption>
</figure>
<p class="wp-block-paragraph">Apple closed out its week of product announcements with its "Pro and tell" event on Wednesday, where it took the wraps off its long-rumored touchscreen MacBook Pro. Though Apple may have saved its biggest and most exciting update for last, it revealed a few other device upgrades and updates in the days leading up to its big reveal. We've rounded them all up here.</p>
<h2 class="wp-block-heading"><a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">A MacBook Pro with a touchscreen</a></h2>
<img src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/Screenshot-2026-10-28-at-1.13.26-PM.png?quality=90&amp;strip=all&amp;crop=0,0,100,100" alt="" title="" data-has-syndication-rights="1" data-caption="" data-portal-copyright="Image: Apple">
<p class="wp-block-paragraph">Apple CEO John Ternus revealed the company's first MacBook Pro with a touchscreen, allowing you to perform gestures on your screen like scrolling, swiping, and pinching. The company says the touch sensor is "built directly into the display panel,"  …</p>
<p><a href="https://www.theverge.com/tech/1020069/apple-pro-and-tell-event-everything-announced-this-week">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Stevie Bonifield</name>
			</author>
			
			<title type="html"><![CDATA[Watch Apple’s reveal video for the touchscreen MacBook Pro]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1020676/apple-touchscreen-macbook-pro-reveal-video" />
			<id>https://www.theverge.com/?p=1020676</id>
			<updated>2026-10-28T15:06:00-04:00</updated>
			<published>2026-10-28T13:19:23-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Laptops" /><category scheme="https://www.theverge.com" term="macOS" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple just announced its first touchscreen MacBook at its "Pro and tell" event on Wednesday. It showed off the long-awaited touchscreen in a video of the new MacBook Pro during the event that you can watch right here to see the new display in action. The new MacBook Pro's PROLED XDR touch display is a [&#8230;]]]></summary>
			
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											<![CDATA[

						
<figure>

<img alt="A screenshot from Apple’s touchscreen MacBook Pro launch video" data-caption="" data-portal-copyright="Image: Apple" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/apple-macbook-pro-touch-video-1.png?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
		</figcaption>
</figure>
<p class="wp-block-paragraph">Apple just announced its <a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell" data-type="link" data-id="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">first touchscreen MacBook</a> at its "Pro and tell" event on Wednesday. It showed off the long-awaited touchscreen in a video of the new MacBook Pro during the event that you can <a href="https://www.youtube.com/watch?v=hnZI5uUSdEo" data-type="link" data-id="https://www.youtube.com/watch?v=hnZI5uUSdEo">watch right here</a> to see the new display in action.</p>
<p class="wp-block-paragraph">The <a href="https://www.theverge.com/tech/1020549/macbook-studio-touchscreen-hands-on" data-type="link" data-id="https://www.theverge.com/tech/1020549/macbook-studio-touchscreen-hands-on">new MacBook Pro's PROLED XDR</a> touch display is a tandem OLED panel with up to 2,000 nits of brightness and a 120Hz refresh rate. It features a hole punch for the webcam, rather than a notch. Apple says the new laptop weighs as little as 3 pounds. It also brings back the glowing Apple logo on its lid, which Apple CEO John Ternus teased in <a href="https://x.com/johnternus/status/2115490555480461555" data-type="link" data-id="https://x.com/johnternus/status/2115490555480461555">a video on X</a>. </p>
<p class="wp-block-paragraph">Preorders for the touchscreen MacBook  …</p>
<p><a href="https://www.theverge.com/tech/1020676/apple-touchscreen-macbook-pro-reveal-video">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Terrence O’Brien</name>
			</author>
			
			<author>
				<name>Antonio G. Di Benedetto</name>
			</author>
			
			<title type="html"><![CDATA[Hands-on with Apple’s touchscreen MacBook Pro]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1020549/macbook-studio-touchscreen-hands-on" />
			<id>https://www.theverge.com/?p=1020549</id>
			<updated>2026-10-28T14:46:40-04:00</updated>
			<published>2026-10-28T13:16:55-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Hands-on" /><category scheme="https://www.theverge.com" term="Laptops" /><category scheme="https://www.theverge.com" term="macOS" /><category scheme="https://www.theverge.com" term="Reviews" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Steve Jobs famously called touchscreen laptops "ergonomically terrible," and for over a decade, Apple stridently refused to make one. Today that all changes with the MacBook Pro - the company's first laptop to embrace a touch interface. While it's unlikely that Apple can fix all the "terrible" ergonomics of having to lift your arm up [&#8230;]]]></summary>
			
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<figure>

<img alt="The MacBook Pro with PROLED XDR display on a pedestal in crowded press area." data-caption="The difference in thickness is small compared to the non-touch MacBook Pro models." data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/268836_MacBook_Pro_touchscreen_OLED_handson_ADiBenedetto_0001.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
	The difference in thickness is small compared to the non-touch MacBook Pro models.	</figcaption>
</figure>
<p class="wp-block-paragraph">Steve Jobs famously called touchscreen laptops "ergonomically terrible," and for over a decade, Apple stridently refused to make one. Today that all changes with the <a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">MacBook Pro </a>- the company's first laptop to embrace a touch interface. While it's unlikely that Apple can fix all the "terrible" ergonomics of having to lift your arm up and touch a laptop screen, the company has put some effort into making macOS more touch-friendly. </p>
<p class="wp-block-paragraph">The new 14-inch <a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">MacBook Pro with PROLED XDR</a> display weighs just 3 pounds, which is noticeably lighter than the current generation of non-touch MacBook Pros, which start at 3.4 pounds for the <a href="https://www.theverge.com/tech/1017664/apple-macbook-pro-m6-processor-upgrade">newly introduced M6 mo …</a></p>
<p><a href="https://www.theverge.com/tech/1020549/macbook-studio-touchscreen-hands-on">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Jay Peters</name>
			</author>
			
			<title type="html"><![CDATA[Apple announces its first touchscreen MacBook Pro]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell" />
			<id>https://www.theverge.com/?p=1019554</id>
			<updated>2026-10-28T15:04:13-04:00</updated>
			<published>2026-10-28T13:05:56-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Laptops" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple announced an all-new MacBook Pro laptop with an OLED touchscreen at its "Pro and tell" event on Wednesday. It starts at $2,899 for the 14-inch model or $3,399 for the 16-inch version, and it's available to preorder today ahead of its release on November 6th. The new MacBook Pro has what Apple calls a [&#8230;]]]></summary>
			
							<content type="html">
											<![CDATA[

						
<figure>

<img alt="" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/Apple-MacBook-Pro-with-PROLED-XDR-Display-lifestyle-remote-work-261028.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
		</figcaption>
</figure>
<p class="wp-block-paragraph">Apple announced <a href="https://www.apple.com/newsroom/2026/10/apple-unveils-groundbreaking-macbook-pro-with-proled-xdr-display/">an all-new MacBook Pro laptop</a> with an OLED touchscreen at its "Pro and tell" event on Wednesday. It starts at $2,899 for the 14-inch model or $3,399 for the 16-inch version, and it's <a href="https://www.apple.com/shop/buy-mac/macbook-pro-proled-xdr">available to preorder</a> today ahead of its release on November 6th.</p>
<p class="wp-block-paragraph">The new MacBook Pro has what Apple calls a "PROLED XDR" display, which is a tandem OLED screen. It offers up to 2,000 nits of peak SDR brightness, up to a 120Hz refresh rate, and a 10,000,000:1 contrast ratio. It's equipped with M5 Pro or M5 Max chips - not the M6 chip on the <a href="https://www.theverge.com/tech/1017664/apple-macbook-pro-m6-processor-upgrade"><em>other</em> MacBook Pros</a> announced this week.  There's a Dynamic Island on the screen that can show you things l …</p>
<p><a href="https://www.theverge.com/gadgets/1019554/apple-touchscreen-macbook-pro-and-tell">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Antonio G. Di Benedetto</name>
			</author>
			
			<title type="html"><![CDATA[Touchscreen MacBook live blog: On the ground at Apple’s launch event]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1019809/apple-touchscreen-macbook-pro-la-keynote-event-live-blog" />
			<id>https://www.theverge.com/?p=1019809</id>
			<updated>2026-10-28T13:07:09-04:00</updated>
			<published>2026-10-28T12:33:32-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Laptops" /><category scheme="https://www.theverge.com" term="macOS" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple has already had a busy week. On Monday, it announced a new iPad Mini with an upgraded OLED display, and on Tuesday, we got M6 chip upgrades for the MacBook Pro and iMac. The Macs are the definition of iterative updates - they're quiet refreshes that look just like their direct predecessors. But today [&#8230;]]]></summary>
			
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											<![CDATA[

						
<figure>

<img alt="The 16-inch MacBook Pro with M4 Max chip on a white table with pink background." data-caption="The MacBook Pro has looked mostly the same for several years now. And it’s never had a proper touchscreen. | Photo by Antonio G. Di Benedetto / The Verge" data-portal-copyright="Photo by Antonio G. Di Benedetto / The Verge" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/chorus/uploads/chorus_asset/file/25786626/247412_Apple_MacBook_Pro_16_M4_Max_ADiBenedetto_0008.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
	The MacBook Pro has looked mostly the same for several years now. And it’s never had a proper touchscreen. | Photo by Antonio G. Di Benedetto / The Verge	</figcaption>
</figure>
<p class="wp-block-paragraph">Apple has already had a busy week. On Monday, it announced a new <a href="https://www.theverge.com/tech/1017801/ipad-mini-oled-display-apple-announce">iPad Mini with an upgraded OLED display</a>, and on Tuesday, we got M6 chip upgrades for the <a href="https://www.theverge.com/tech/1017664/apple-macbook-pro-m6-processor-upgrade">MacBook Pro</a> and <a href="https://www.theverge.com/tech/1018467/apple-imac-m6-chip-announced-price-release">iMac</a>. The Macs are the definition of iterative updates - they're quiet refreshes that look just like their direct predecessors. But today should be a whole lot more interesting.</p>
<p class="wp-block-paragraph">At an event in Los Angeles, Apple is expected to debut a revamped <a href="https://www.theverge.com/tech/1019288/apple-event-la-macbook-pro-touchscreen-questions">MacBook Pro with a touchscreen display</a>. This would be the first touchscreen on a Mac (not counting the beleaguered <a href="https://www.theverge.com/2023/10/31/23938841/apple-macbook-pro-touch-bar-discontinued-proof-of-concept">Touch Bar</a>). Touchscreen laptops are something <a href="https://www.youtube.com/watch?v=7zfir0Ide0A">Apple executives have criticized</a> for about as long as the iPad has existe …</p>
<p><a href="https://www.theverge.com/tech/1019809/apple-touchscreen-macbook-pro-la-keynote-event-live-blog">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Jess Weatherbed</name>
			</author>
			
			<title type="html"><![CDATA[Apple refreshes the iMac with M6 chips]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1018467/apple-imac-m6-chip-announced-price-release" />
			<id>https://www.theverge.com/?p=1018467</id>
			<updated>2026-10-27T14:47:32-04:00</updated>
			<published>2026-10-27T09:05:26-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple is updating the iMac with M6 chips. The new iMac generation was introduced today, giving Apple's all-in-one desktop computer a performance boost via the same chipset Apple launched with the Mac Mini in August. Prices start from $1,499, and the design otherwise appears largely unchanged. The update was announced ahead of Apple's "Pro and [&#8230;]]]></summary>
			
							<content type="html">
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<figure>

<img alt="The M6 iMac" data-caption="This is the same marketing image Apple used for the M4 iMac, only the display on the far left now shows a different game. | Image: Apple" data-portal-copyright="Image: Apple" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/Apple-iMac-with-M6-hero-261027.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
	This is the same marketing image Apple used for the M4 iMac, only the display on the far left now shows a different game. | Image: Apple	</figcaption>
</figure>
<p class="wp-block-paragraph">Apple is updating the iMac with M6 chips. The new iMac generation was introduced today, giving Apple's all-in-one desktop computer a performance boost via the same chipset Apple launched with the <a href="https://www.theverge.com/tech/984190/apple-mac-mini-m6-m5-pro-price-specs">Mac Mini in August</a>. Prices start from $1,499, and the design otherwise appears largely unchanged. The update was announced ahead of Apple's <a href="https://www.theverge.com/tech/1018169/what-to-expect-apple-pro-and-tell-event-touchscreen-macbook-pro">"Pro and Tell" event</a> that's scheduled to take place on Wednesday.</p>
<p class="wp-block-paragraph">This refresh comes two years after Apple gave the iMac an <a href="https://www.theverge.com/2024/10/28/24273124/apple-imac-m4-chip-announced-price-release-date">overhaul with M4 chips</a>, meaning we're skipping the M5 series entirely on this hardware. That should make this upgrade more meaningful. The <a href="https://www.theverge.com/tech/984118/apple-m6-m5-ultra-chip-mac-mini-studio">M6</a> is Apple's first 2nm chip and includes a dual  …</p>
<p><a href="https://www.theverge.com/tech/1018467/apple-imac-m6-chip-announced-price-release">Read the full story at The Verge.</a></p>
						]]>
									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Andrew Liszewski</name>
			</author>
			
			<title type="html"><![CDATA[Apple updates the MacBook Pro with M6 chips]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1017664/apple-macbook-pro-m6-processor-upgrade" />
			<id>https://www.theverge.com/?p=1017664</id>
			<updated>2026-10-28T13:28:32-04:00</updated>
			<published>2026-10-27T09:04:28-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Gadgets" /><category scheme="https://www.theverge.com" term="Laptops" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple is giving its entry-level MacBook Pro a spec bump. After upgrading the entry-level MacBook Pro with its M5 chip a year ago, Apple is refreshing the laptop today with the M6 chip, which the company launched in August as part of recent upgrades to the new Mac Mini. Last year's entry-level MacBook Pro update [&#8230;]]]></summary>
			
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											<![CDATA[

						
<figure>

<img alt="The Apple MacBook Pro with an M6 chip." data-caption="" data-portal-copyright="Image: Apple" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/apple1.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
		</figcaption>
</figure>
<p class="wp-block-paragraph">Apple is giving its entry-level MacBook Pro a spec bump. After upgrading the entry-level <a href="https://www.theverge.com/news/797850/apple-macbook-pro-m5-announcement-price-specs" data-type="link" data-id="https://www.theverge.com/news/797850/apple-macbook-pro-m5-announcement-price-specs">MacBook Pro with its M5 chip a year ago,</a> Apple is refreshing the laptop today with the <a href="https://www.theverge.com/tech/984118/apple-m6-m5-ultra-chip-mac-mini-studio" data-type="link" data-id="https://www.theverge.com/tech/984118/apple-m6-m5-ultra-chip-mac-mini-studio">M6 chip, which the company launched in August</a> as part of recent upgrades to the new <a href="https://www.theverge.com/tech/984190/apple-mac-mini-m6-m5-pro-price-specs" data-type="link" data-id="https://www.theverge.com/tech/984190/apple-mac-mini-m6-m5-pro-price-specs">Mac Mini.</a></p>
<p class="wp-block-paragraph">Last year's entry-level MacBook Pro update brought minimal changes from the M4 model that debuted a year prior, including the same design, port layout, webcam, and speakers. The most notable updates, aside from the then-new M5 processor, was faster storage and the option to upgrade its capacity to a hefty 4TB for an extra $1,200.</p>
<img src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/apple2.jpg?quality=90&amp;strip=all&amp;crop=0,0,100,100" alt="Close-ups of the left and right sides of the new MacBook Pro showing its various ports." title="Close-ups of the left and right sides of the new MacBook Pro showing its various ports." data-has-syndication-rights="1" data-caption="&lt;em&gt;Ports on the new M6 version of the 14-inch MacBook Pro include HDMI, MagSafe 3, three Thunderbolt 4 USB-C ports, an SDXC card slot, and a 3.5mm headphone jack.&lt;/em&gt; | Image: Apple" data-portal-copyright="Image: Apple">
<p class="wp-block-paragraph">It's a similar story for 2026. <a href="https://www.apple.com/newsroom/2026/10/apple-introduces-the-new-14-inch-macbook-pro-with-m6/" data-type="link" data-id="https://www.apple.com/newsroom/2026/10/apple-introduces-the-new-14-inch-macbook-pro-with-m6/">Announced this …</a></p>
<p><a href="https://www.theverge.com/tech/1017664/apple-macbook-pro-m6-processor-upgrade">Read the full story at The Verge.</a></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Terrence O’Brien</name>
			</author>
			
			<title type="html"><![CDATA[What to expect from Apple’s ‘Pro and tell’ event]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1018169/what-to-expect-apple-pro-and-tell-event-touchscreen-macbook-pro" />
			<id>https://www.theverge.com/?p=1018169</id>
			<updated>2026-10-28T12:44:39-04:00</updated>
			<published>2026-10-24T10:15:00-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="Apple Rumors" /><category scheme="https://www.theverge.com" term="Report" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[It feels like Apple's Welcome Home event just happened. And the iPhone Duo announcement isn't all that far in our rearview mirror, either. Yet, the company is back with another launch, focused on the MacBook Pro, it looks like. Its "Pro and tell" event is scheduled for October 28th at 1PM ET. While obviously nothing [&#8230;]]]></summary>
			
							<content type="html">
											<![CDATA[

						
<figure>

<img alt="A stylized Apple logo with the words “Pro and tell” below it." data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/pro-and-tell.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
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</figure>
<p class="wp-block-paragraph">It feels like Apple's <a href="https://www.theverge.com/tech/1008782/apple-welcome-home-event-news-announcements">Welcome Home</a> event <em>just</em> happened. And the <a href="https://www.theverge.com/tech/991697/apple-surprise-and-shine-event-news">iPhone Duo announcement</a> isn't all that far in our rearview mirror, either. Yet, the company is back with another launch, focused on the MacBook Pro, it looks like. Its "<a href="https://www.theverge.com/tech/1013028/apple-second-october-product-launch-announcement">Pro and tell</a>" event is scheduled for October 28th at 1PM ET. While obviously nothing is confirmed yet, it sure seems like we're finally going to get that long-rumored touchscreen MacBook Pro.</p>
<p class="wp-block-paragraph">Beyond that? There could be an OLED update for the iPad Mini, plus M6 updates across other devices, following the M6 debut with the Mac Mini in August.</p>
<h2 class="wp-block-heading">A touchscreen MacBook Pro</h2>
<p class="wp-block-paragraph">A MacBook Pro with an OLED touchscreen has  …</p>
<p><a href="https://www.theverge.com/tech/1018169/what-to-expect-apple-pro-and-tell-event-touchscreen-macbook-pro">Read the full story at The Verge.</a></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Jay Peters</name>
			</author>
			
			<title type="html"><![CDATA[Apple teases MacBook Pro event next week]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/1013028/apple-second-october-product-launch-announcement" />
			<id>https://www.theverge.com/?p=1013028</id>
			<updated>2026-10-19T12:10:20-04:00</updated>
			<published>2026-10-19T12:04:29-04:00</published>
			<category scheme="https://www.theverge.com" term="Apple" /><category scheme="https://www.theverge.com" term="Apple Event 2026" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[Apple has sent invites to a second product launch this month, and it's scheduled for October 28th at 1PM ET in Los Angeles. At the event, Apple is set to announce new Macs and a refreshed iPad Mini, according to Bloomberg. The big announcement is expected to be a new MacBook Pro with an OLED [&#8230;]]]></summary>
			
							<content type="html">
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<figure>

<img alt="" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/pro.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
	<figcaption>
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</figure>
<p class="wp-block-paragraph">Apple has sent invites to a second product launch this month, and it's scheduled for October 28th at 1PM ET in Los Angeles.</p>
<p class="wp-block-paragraph">At the event, Apple is set to announce new Macs and a refreshed iPad Mini, <a href="https://www.bloomberg.com/news/articles/2026-10-08/apple-set-to-debut-touch-screen-macbook-and-new-ipad-mini-in-late-october?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTc5MTQ5MDMwMCwiZXhwIjoxNzkyMDk1MTAwLCJhcnRpY2xlSWQiOiJUTUtNUllLSVVQU1cwMCIsImJjb25uZWN0SWQiOiJDNEVEQ0FFMUZBMDU0MEJFQTI0QTlGMjExQzFFOTA4MCJ9.FtH_qR7-ZMoCNHSPZzDhdIAtFuxSSOo7BPD87jeDEW4">according to <em>Bloomberg</em></a>. The big announcement is expected to be a new MacBook Pro with an OLED touchscreen that's also lighter and has an iPhone-like Dynamic Island. But Apple is also planning on revealing a 14-inch MacBook Pro and a new iMac with the M6 chip, which was recently <a href="https://www.theverge.com/tech/984190/apple-mac-mini-m6-m5-pro-price-specs">introduced with the Mac Mini</a>. Apple's updated iPad Mini will apparently finally get an OLED screen as well and put the selfie cam on the landscape edge.</p>
<p class="wp-block-paragraph">"Can't wait to p …</p>
<p><a href="https://www.theverge.com/tech/1013028/apple-second-october-product-launch-announcement">Read the full story at The Verge.</a></p>
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