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	<title type="text">April Fools’ Day 2026: the best and cringiest pranks &#8211; The Verge</title>
	<subtitle type="text">The Verge is about technology and how it makes us feel. Founded in 2011, we offer our audience everything from breaking news to reviews to award-winning features and investigations, on our site, in video, and in podcasts.</subtitle>

	<updated>2026-04-01T16:24:37+00:00</updated>

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		<entry>
			
			<author>
				<name>Jay Peters</name>
			</author>
			
			<title type="html"><![CDATA[Snapchat&#8217;s &#8216;Reals&#8217; joke mocks Instagram&#8217;s many ripoffs]]></title>
			<link rel="alternate" type="text/html" href="https://www.theverge.com/tech/905272/snapchat-reals-spotlight-instagram-feed-april-fools-day-2026" />
			<id>https://www.theverge.com/?p=905272</id>
			<updated>2026-04-01T12:24:37-04:00</updated>
			<published>2026-04-01T12:24:37-04:00</published>
			<category scheme="https://www.theverge.com" term="Apps" /><category scheme="https://www.theverge.com" term="News" /><category scheme="https://www.theverge.com" term="Snapchat" /><category scheme="https://www.theverge.com" term="Tech" />
							<summary type="html"><![CDATA[It's April Fools' Day, and Snap is using the occasion to "announce" that it's switching the name of Snapchat's Spotlight feed, the app's Instagram Reels-like feed of shortform vertical videos, to "Reals." In a video featuring co-founder and CEO Evan Spiegel, Snap also includes a description of "Reals" as a place where "real people share [&#8230;]]]></summary>
			
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<img alt="The Snapchat ghost icon in white, on a rust red and black background" data-caption="" data-portal-copyright="Illustration by Alex Castro / The Verge" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/chorus/uploads/chorus_asset/file/23982580/acastro_STK466_02.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none">It's April Fools' Day, and Snap is using the occasion to "announce" that it's switching the name of Snapchat's Spotlight feed, the app's Instagram Reels-like feed of shortform vertical videos, to "Reals." </p>
<p class="has-text-align-none">In <a href="https://x.com/Snap/status/2039297101050392683">a video</a> featuring co-founder and CEO Evan Spiegel, Snap also includes a description of "Reals" as a place where "real people share real moments. Really." Spiegel adds that "People feel free to be their full selves and to keep it Real on Snapchat" (In the video's captions, Snap capitalized "Real").</p>
<p class="has-text-align-none">Spiegel also used the video to remind users about its ephemeral Stories format - which, like <a href="https://www.theverge.com/2020/8/5/21354117/instagram-reels-tiktok-vine-short-videos-stories-explore-music-effects-filters">TikTok's vertical video feed</a>, <a href="https://www.theverge.com/2016/8/2/12348354/instagram-stories-announced-snapchat-kevin-systrom-interview">Instagram ripped …</a></p>
<p><a href="https://www.theverge.com/tech/905272/snapchat-reals-spotlight-instagram-feed-april-fools-day-2026">Read the full story at The Verge.</a></p>
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