Tumblr is now officially part of Yahoo. The two companies announced on Thursday that the $1.1 billion acquisition was completed according to plan. As was previously announced, Tumblr is to remain a separate entity under the continued leadership of CEO David Karp, all as part of Yahoo CEO Marissa Mayer’s promise “not to screw it up.”
Yahoo officially completes $1.1 billion Tumblr acquisition
is The Verge’s executive editor. He has covered tech, policy, and online creators for over a decade.
While Tumblr appears to be continuing as strong as ever following its acquisition — it recently introduced a new revenue stream and updated its app designs — it’s also seen a number of departures in the month since. Those departures include both Tumblr’s media director and creative director, though it’s unclear how large of a role they played at the company.
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