Polaroid unveils an adorable, tiny cube camera for action shots

Polaroid’s Socialmatic isn’t the only surprise to come from the faded photo brand at this year’s CES. The company also showed off a line of four action cameras, including an adorable new 35-mm cube camera called the C3. It will ship for $99 later this summer. For its small size, the camera is packed full of a surprising degree of features, including a 120-degree wide-angle lens capable of capturing HD video in 1280 x 720 and 640 x 580 resolution, and still images up to 5 megapixels. It’s waterproof up to 2 meters (6.6 feet), and contains 2MB of internal storage, and a micro SD slot expandable up to 32 GB. It also has a microphone and an LED light.

The prototype showed off at CES felt grippy and almost too small to be real, as though it were a pair of dice. In fact, the move is a roll of the dice for users, as the prototypes we saw at CES were nonworking. It’s no GoPro, but it is very representative of Polaroid’s new bent.