Nick Bilton writing about the future of wearable tech for the New York Times:
Jony Ive thinks the iWatch will sink Switzerland
is a deputy editor and Verge co-founder with a passion for human-centric cities, e-bikes, and life as a digital nomad. He’s been a tech journalist for 20 years.
According to a designer who works at Apple, Jonathan Ive, Apple’s design chief, in bragging about how cool he thought the iWatch was shaping up to be, gleefully said Switzerland is in trouble — though he chose a much bolder term for “trouble” to express how he thought the watchmaking nation might be in a tough predicament when Apple’s watch comes out.
A curious sentiment given Apple’s $21 million preference for Swiss clock design.
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