Usher releases an interactive video on Tidal targeting police brutality

In an effort to show the stark realities of police brutality, Usher has created a visual experience called “Don’t Look Away” that details multiple high-profile incidents of police abuse against minorities in recent years. Centered around Usher’s new single “Chains” featuring Nas and Bibi Bourelly, the video uses your webcam to automatically stop playing if you look away or switch tabs that show the details of the deaths of Trayvon Martin, Sean Bell, and others.

“Don’t Look Away” is available exclusively on Tidal for the next three days (no subscription needed), and all proceeds from the song will be donated to a “Donor Advised Fund administered by social justice organization, Sankofa.org,” according to Tidal. Usher will perform the song live at Tidal’s charity concert in Brooklyn next week.