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From “Popeyes kid” meme to Popeyes NIL athlete.
At nine years old, Dieunerst Collin entered meme immortality via this 2013 Vine clip comparing the side-eyeing youth to Lil Terrio, and since he was at a Popeyes, he became the “Popeyes Kid.”
Now Collin is a redshirt freshman at center on the football team for Lake Erie College, and — with a little pressure from social media — has signed a “Name, Image and Likeness” (NIL) sponsorship deal with Popeyes.
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