Epic v. Google: everything we learned in Fortnite court
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While Activision did indeed sign its desired partnership with Google in January 2020 — we just saw ABK CFO Zerza’s signature alongside that of Google’s Hiroshi Lockheimer — Zerza claims the company is “still looking at” launching its own app store as of today (read: 2022, when his deposition was taped).
However, there’s apparently a document that implies the January 2020 deal did derail the Project Boston plan to do so, at least: “It led us to make the decision to pivot the plans for Boston,” read a lawyer, off a document I didn’t manage to see myself.
Here is another bullet about its proposed app store I missed getting into earlier posts:
End state goal of single mobile distribution solution experience with the ability to eventually support all ABK titles (and potentially 3rd party) on Android devices first (Apple iOS to follow)
ABK had an “estimated steady state goal of 10-12%” for its store, rather than the 30 percent fee it pays Google, according to the Boston presentation. Zerza said he couldn’t confirm the number.











