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How much does Hank Green make from his shortform content?
Green walks through the intricacies between TikTok, Reels, and Shorts — along with his earnings from each. The gist is Shorts > TikTok > Reels in terms of CPM, but watch the full clip for more context.
Creators are in a weird spot right now: TikTok wants videos longer than a minute, and Shorts only allows clips up to 60 seconds. And even when you’re making money, it’s hard to understand the exact breakdown.
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