Earth Day 2023: green or greenwashed?
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Yes, Adidas, you are part of the problem.
Thank you for saying so. A little brutal honesty is a breath of fresh air during the greenwashing bonanza that Earth Day has become.
Synthetic fibers like polyester make up more than 90 percent of the microplastic polluting Arctic waters. And like Adidas points out, 👏 recycling 👏 doesn’t 👏 solve👏 the 👏 problem. But manufacturers can design clothes to last longer, shed less, and find more sustainable materials.
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