Whatsapp says its business app now has over 200 million monthly active users – Breaking News & Latest Updates 2026
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Jon Porter
WhatsApp says its Business app now has over 200 million monthly active users.

WhatsApp Business, the Meta app that lets small businesses market themselves and interact with customers, has quadrupled its number of users since 2020, the company says.

Soon, businesses will be able to publish ads directly to Facebook or Instagram from the app, no Facebook account required. Meta also says it’s also testing letting businesses automatically send personalized messages to multiple customers for a fee.

Four WhatsApp Business screenshots showing the process of buying an ad.
Screenshots of the interface for bulk messaging customers.
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Soon Facebook and Instagram ads will be purchasable from directly within WhatsApp Business.
Image: Meta
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