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PSA: Google is starting to restrict third-party cookies in Chrome today.
As announced last month, today 1 percent of Chrome users will see a notification when they open Chrome on desktop or Android if selected to try Google’s new Tracking Protection feature. The Wall Street Journal has a writeup on what it could mean for advertisers, with some thinking Google’s moving too fast, some relieved it’s finally happening, and everyone waiting to see how it goes.
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