In 2023 everyone was shopping around on streaming services – Breaking News & Latest Updates 2026
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Streaming keeps getting more expensive: all the latest price hikes

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In 2023, everyone was shopping around on streaming services.

That’s according to data analytics firm Antenna, which reported that streaming subs grew year-over-year in 2023 — albeit more slowly than previous years — but cancellations were up by 36.2 million versus 2022, and weren’t far behind the number of new subscribers.

That much churn isn’t surprising, given all the rate hikes and crackdowns on password sharing.

A graph showing streaming service growth over four years, from 2019 to 2023.
Growth, yes, but also churn.
Image: Antenna
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