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Google’s new packaging for Pixel, Fitbit, and Nest devices are plastic-free.
The company has a target of making all of its hardware packaging without plastic by 2025. Packaging for new products it made and launched in 2023 was at least 99 percent plastic-free, according to the company’s latest sustainability report. It’s replacing plastic with paper, which can be included in curbside recycling programs unlike most plastic packaging.
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