That first iPhone 4S Siri ad has been played to death, so we're happy to see three new ones: another Siri spot, one about iCloud, and one that focuses on the camera. Nothing you haven't seen before, but we're sure they'll be everywhere soon enough.
iPhone 4S gets three new TV ads
is editor-in-chief of The Verge, host of the Decoder podcast, and co-host of The Vergecast.
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