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Chris Ziegler

Chris Ziegler

Former Deputy Editor

Former Deputy Editor

    More From Chris Ziegler

    Carmakers should embrace Silicon Valley and stop pissing off customersCarmakers should embrace Silicon Valley and stop pissing off customers

    Though the connected car is one of the hottest topics in the transportation sector this year, the concept of the connected car is anything but new: Systems like GM’s OnStar, BMW Assist and Lexus Link launched well over a decade ago, wirelessly linking millions of cars via GPS and the cellular networks that were just beginning to reach global penetration. By some accounts, those systems have been very successful — for instance, GM just recorded its billionth customer interaction via OnStar several months ago.But the idea of what a connected car is — what capabilities it should offer, what it should look like — is rapidly changing. That’s a topic I plan to explore onstage today at Code/Mobile at The Ritz-Carlton in Half Moon Bay, Calif.