Meta doesnt optimize directly for time spent on its platform zuckerberg says – Breaking News & Latest Updates 2026
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Meta doesn’t ‘optimize directly’ for time spent on its platform.

The company has been hammered by legislators and parents for how it sucks users into its services, but Zuckerberg says Meta focuses on creating valuable experiences, rather than making sure users stay engaged for as long as possible.

“I don’t want the team to just say, ‘oh this variant of the algorithm, people spend 20 seconds more in, so we’ll ship this,’” he says.

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