Watch apple execs explain their stance against forcing the iphone to use usb c – Breaking News & Latest Updates 2026
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Richard Lawler
Watch Apple execs explain their stance against forcing the iPhone to use USB-C.

Last night Apple senior vp of marketing Greg Joswiak acknowledged to Joanna Stern that Apple has “no choice” but to follow new EU regulations forcing it to make a USB-C iPhone, but now last night’s event is streaming on YouTube so you can see it for yourself.

From his perspective, adding regulations will cause e-waste as people have to ditch their existing Lightning gear, even if it means using fewer types of cables overall.

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