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At some point, Netflix is going to raise prices again — and there could be more subscription tiers.
When asked a question about Netflix’s pricing on Wednesday’s Q3 2023 earnings call, co-CEO Greg Peters reiterated the company’s general approach, saying that the company will “occasionally ask” customers to “pay a bit more” to keep the “virtuous circle spinning” of subscription payments being being invested in content for the service.
He added that, over time, the company is looking to have a “wider” range of price points, so we could see more pricing levels at some point in the future. Netflix raised prices for some plans on Wednesday.
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