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Netflix says it doesn’t decrease ad loads for returning subscribers.
Earlier today, we posted about AdExchanger’s report that raised questions about whether Netflix is showing fewer commercials to those who cancel their subscription and then re-subscribe to Netflix’s ad-supported tier.
But Netflix spokesperson Nikki Merkouris tells The Verge this isn’t the case, saying “We do not alter the ad load,” and that it has always averaged about four minutes per hour.
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