The ftcs rules on fake reviews are officially in effect – Breaking News & Latest Updates 2026
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The Verge
Emma Roth
The FTC’s rules on fake reviews are officially in effect.

The new rule bans companies from creating and selling AI-generated reviews — and that includes ones generated using AI. As noted by FTC chair Lina Khan, that means you can now report any potential violations to reportfraud.ftc.gov.

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