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Will the Netflix price hikes ever end?
Co-CEO Greg Peters says the streamer doesn’t have a “set position” on a ceiling for its subscription pricing:
You can look at pay TV as a potential markers for where people have spent before but we really actually don’t think of it so much is defined by that... As we add more entertainment value, then of course we can go back to our subscribers and ask them to pay a little bit more to keep that virtuous cycle moving.
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