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The Federal Trade Commission is making it harder for companies to monetize kids’ data.
The agency finalized an update to the Children’s Online Privacy Protection Rule requiring sites to obtain parental consent for their kids receive targeted advertising. Though incoming chair Andrew Ferguson voted for the rule, he says there’s still changes he’d like to see, blaming “the Biden-Harris FTC’s frantic rush to finalize rules on their way out the door.”
FTC Finalizes Changes to Children’s Privacy Rule Limiting Companies’ Ability to Monetize Kids’ Data
[Federal Trade Commission]
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