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OK Go’s new music video plays out across 64 iPhones.
According to a behind the scenes look at its creation, it took eight days and 1,043 takes for the band to shoot the 64 one-shot videos used in the music video for “A Stone Only Rolls Downhill.”
The band is already well known for its creative music videos, but a sequence featuring 42 iPhones playing a mosaic of synchronized clips is especially mind-boggling.
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