According to Fortune, the crowdfunding platform got a $100 million investment from the VC firm’s crypto fund — and the 2021 deal was meant to get Kickstarter into the Web3 hype cycle.
If you recall, the pivot was a disaster: after public outrage, Kickstarter formed a community advisory council, and the company ultimately decided to shift its attention away from the blockchain.
Correction March 12th 10:56AM ET: The Web3 pivot wasn’t a formal stipulation of the deal, as initially stated.











