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Mia Sato

Mia Sato

Features Writer, The Verge

Features Writer, The Verge

    More From Mia Sato

    Mia Sato
    Mia Sato
    Adult content creators are outsourcing some work to AI.

    Managing an OnlyFans page is a lot of work: you have to make and share content, promote your page, and maintain relationships with subscribers. Business Insider spoke with OnlyFans creators who are using AI tools to do some of that work for them.

    Mia Sato
    Mia Sato
    A deep dive into an AI content farm.

    Product reviews attributed to AI-generated authors have appeared on sites for the The Los Angeles Times, Us Weekly, and many other outlets, according to a new report by Futurism.

    The content was produced by AdVon Commerce, a digital marketing firm that was behind the Sports Illustrated and Gannett and USA Today AI debacles, as I reported previously.

    Mia Sato
    Mia Sato
    AI Met Gala pictures apparently fooled Katy Perry’s mom.

    The singer reshared fake AI images of herself at the Met Gala — an event she didn’t attend — along with a text showing her own mom fell for the synthetic image that was circulating. The official Instagram account commented, “a TRUE goddess.” Unclear if the person running it realized it was AI.

    Watch out for the AI Met Gala disinformation!

    Mia Sato
    Mia Sato
    Meta is “exploring” algorithm changes on Threads.

    Instagram rolled out sprawling changes to how it ranks content this week — and some of those updates could be applied to Threads, says Instagram head Adam Mosseri.

    The updates are around how content gets recommended, and Meta says small creators will have a better shot at breaking through.

    Mia Sato
    Mia Sato
    Would you buy toothpaste on Shein?

    The e-comm giant is betting you might. Shein, mostly known for its bargain bin fashion items, is now looking to sell more household items from established brands like Colgate-Palmolive or Hasbro. It’s part of a strategy to challenge Amazon as Shein looks to IPO later this year.

    Mia Sato
    Mia Sato
    Patreon weighs in on the potential TikTok ban.

    The creator subscription platform markets itself as basically the opposite of the algorithm-driven TikTok — but that doesn’t mean Patreon is celebrating the forced divestment from ByteDance.

    Banning TikTok just serves to further entrench YouTube and Instagram as the dominant platforms in this industry. But more competition is good for creators–it gives them more leverage and ultimately more control over their businesses.