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Sean Hollister

Sean Hollister

Senior Editor

Senior Editor

    More From Sean Hollister

    Sean Hollister
    Sean Hollister
    “Google’s conduct harms competition in the market for payment solutions for in-app purchase of digital content.”

    That’s the second argument from Epic’s second economist, and we’re looking at a slide listing basic “competitive harms”: foreclosure, high prices, and “innovation and quality.”

    On the first point, foreclosure: “When Google doesn’t have to compete with other payment solution providers, they lack the incentive to offer the innovations that are needed,” says Tadelis.

    On the second, high prices: “If the tie were severed, could they charge 15–30 percent for a payment solution? And the answer to that is no,” he says.

    “Anyone who is profit maximizing would not choose to pay a 30 percent fee when they could pay a 9 or 10 or 6 percent fee,” he adds.

    We’re looking at a slide showing Google’s average in-app purchase fee (29.4 percent as calculated by Tadelis) versus the 5.5 to 10 percent charged by PayPal, Stripe, Square, and Paddle.

    Sean Hollister
    Sean Hollister
    Steve Tadelis is Epic’s expert witness, not Google’s.

    Keep that in mind — he says he was assigned to look into Google’s behavior and concluded that Google “forces developers that wish to use the Google Play Store to use Google Play Billing for all in-app purchases of digital content within their apps (a ‘coercive tie’)” among other findings.

    He explains coercive ties simply: if you want product A that I’m selling, you have to buy product B as well. But for it to be impactful, it also requires there to be no viable alternatives, he says. If Nike makes you buy a pair of socks with its sneakers, and you don’t like those socks, you could simply buy sneakers from Adidas instead.

    We’re looking at an amusingly simple visual aid: a thick clip art of a physical rope with a prominent knot between Google Play and Google Play Billing.

    So, Epic has two economists, including Doug Bernheim, whom we heard from yesterday; expect Google to have two as well.

    Sean Hollister
    Sean Hollister
    Epic v. Google day 12 kicks off with Berkeley economics professor Steve Tadelis.

    He says he focuses on the economics of e-commerce and the internet, spent many years teaching at Stanford before Berkeley, and has studied antitrust economics as well. He’s also worked for eBay Research and Amazon for brief stints... and even Google, who retained him as an expert for a patent case in Canada and paid him to share some of his research.

    We’re covering the trial live here:

    Sean Hollister
    Sean Hollister
    Epic v. Google day 11 is done.

    Epic’s economist has been dismissed — but we’ll be back with multiple economists tomorrow, Google’s attorneys tell the judge.

    Sean Hollister
    Sean Hollister
    Google tries to point out Samsung doesn’t seem to be restricted by Google monopoly power.

    Google’s Project Hug agreements didn’t keep Samsung from preloading another app store, nor does an RSA 3.0 deal, nor is it being restricted by a Google MADA, nor Unknown Sources, nor did the Project Banyan deal happen, according to an app store comparison chart from Bernheim that Google added big red “X” marks to while we were watching.

    He’s Epic’s witness again now, though, and Epic’s lead attorney prompted Bernheim to say that adding those X’s was wrong since Samsung’s Project Hug deal constrains it in other ways — and we’ve seen the Samsung Galaxy Store accounts for so little share of Android downloads (around 1 percent?) that preloading it hasn’t made a huge difference for competition.

    I’m SO curious whether the jury thinks Samsung’s Galaxy Store is a good counterexample to some of Epic’s arguments. It’s been a facet of Google’s defense from the beginning.

    Sean Hollister
    Sean Hollister
    “In a competitive market, that would be competed away.”

    Google attempted to ask, pointing at Bernheim’s chart: “One reason Google’s margins are going up is because developers are earning more money, right?”

    Bernheim said yes — but suggested that in a properly competitive market, Google’s profits wouldn’t simply grow unchecked. “In a competitive market, that would be competed away.”

    Sean Hollister
    Sean Hollister
    “They could choose to do that.”

    I expect Epic will come back to this, but Google did get Bernheim to admit that his list of missing top 20 apps includes apps that don’t have exclusive deals with Google to appear on the Play Store.

    If these really popular apps wanted to be in the Samsung app store, they could do that, right?” asked Google.

    Bernheim says yes, they could.

    Google also clarified that developers don’t literally pay 79 cents for every app download, in case that confused anyone. “No, that takes the form of the fees,” says Bernheim.

    Sean Hollister
    Sean Hollister
    I can see why Epic pays Bernheim’s firm $1,600 an hour.

    He might be the most collected and unshakeable witness on the stand all trial, even including Google’s Sundar Pichai. His college course earlier was educational without talking down to anyone, the jury and judge seemed to be listening with the same interest as me, and now Google’s barely getting anywhere with him — he’s anticipating where many of Google’s lines of questioning go before the attorney gets there.

    In fact, after I’d already written half this post, Bernheim called out Google’s attorney, live: “Wait, you just changed what you were asking about. You were asking about commission rates, and now we’re talking about price.”

    Sean Hollister
    Sean Hollister
    “You’re not telling the jury you know more than those three Google employees about what would be concerning to Google’s business, right?”

    Bernheim says no, he’s sure that Hiroshi Lockheimer and other top Google execs are right that even 12 percent of users switching from Android to iOS would be concerning.

    Google’s been trying to argue that because billions of people have smartphones, even a small percentage switching every, say, 2.7 years is a lot of switching (and perhaps evidence of substitution?)

    Sean Hollister
    Sean Hollister
    Google played the “Epic expert got paid big bucks to be here” card again.

    Bernheim admits his firm is paid $1,600 an hour for his work.

    “Is it fair to say you’ve been paid north of a million dollars for this case?”

    He says his compensation is “much more complicated” because the money doesn’t flow to him directly.

    “It’s more complicated because you’re a partner at a consulting firm and you get paid a share of the profits,” says Google’s attorney. Bernheim says yes.

    We’ve seen this gambit before, but it cuts both ways. (Not relevant to the case but: I wonder what the lawyers in this courtroom are paid!)