John gruber throws fireball at apple – Breaking News & Latest Updates 2026
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John Gruber throws fireball at Apple.

The long time Apple pundit and preservationist minced no words in calling “bullshit” on Apple after re-examining the AI-infused personalized Siri features — now delayed — announced at WWDC in June of last year:

“The fiasco is that Apple pitched a story that wasn’t true, one that some people within the company surely understood wasn’t true, and they set a course based on that.”

For Gruber, the conditions that allowed this to happen are an existential threat to the company. If Tim Cook doesn’t address the root cause, “then, I fear, that’s all she wrote. The ride is over.”

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