Not all alternatives are created equal – Breaking News & Latest Updates 2026
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FTC v. Meta: the antitrust battle over Instagram and WhatsApp

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Not all alternatives are created equal.

Just because an alternative service can fulfill some of what a monopolist offers doesn’t make it an adequate substitute. Hemphill gives the example of Google’s search services. Sure, users can do a shopping search on Amazon or a travel search on Expedia, but these are “slivers of what it does,” Hemphill says. Boasberg’s own colleague in this courthouse found Google to be a monopolist for general search services despite this.

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