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Kellogg’s new branding is more kringe than kool.
Starting October 2nd, Kellogg is splitting into two independent companies. Its North American cereal business — which includes iconic brands like Froot Loops and Frosted Flakes — will now be handled by WK Kellogg, while snacks like Pringles and Cheez-it will fall under... Kellanova.
Can’t wait to learn more from Go90, Oath, and Tronc.
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