The nbas first free channel launches on roku – Breaking News & Latest Updates 2026
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Richard Lawler
The NBA’s first free channel launches on Roku.

The latest entrant into the world of FAST (free ad-supported streaming, like Tubi and Pluto TV) is the NBA. Today it’s introducing the new, free, channel and the NBA Zone that will be exclusive to the Roku Channel for a limited time.

While it might try to upsell viewers to an NBA League Pass subscription, the only live games in it will be from the G League this season, along with highlights, classic games, and more.

TV showing the “NBA Zone” free ad-supported channel on a Roku TV.
NBA Zone.
Image: Roku
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