Apple Event
Apple is hosting its big fall event on September 9th, 2025, to announce its latest iPhones and Apple Watches. We’re expecting Apple to unveil the iPhone 17, iPhone 17 Pro, and a brand-new thinner model called the iPhone Air. The big question: Do people want thinner phones? Will it sacrifice battery life? Also on deck: AirPods Pro 3 are possible, and we’ll likely see the Apple Watch Series 11, a new budget Apple Watch SE, and the Apple Watch Ultra 3.







Software redesigns, some new names, and probably more AI. Probably.




Shawn Hickman, who makes an app I really like called Sofa, has eight developer-specific requests for Apple at WWDC. Some are technical, some are business-focused, some are pure vibes. Hickman is just one dev, obviously, but he covers bunch of frustrations I’ve been hearing for years. It’s a good frame ahead of next week.










Analyst Ming-Chi Kuo’s latest prediction follows a previous one from last year that said there’s a slim chance for a new Ultra in 2024. At Apple’s iPhone 16 event, we only got a (much desired) black model of the Ultra 2, while the SE was last refreshed in 2022.




We’ve just published our video about going hands-on with the new iPhone 16 Pro. I always look forward to these, and not just because I work for The Verge; as someone covering the event remotely, it’s nice to see what the new iPhones look like outside of Apple’s glitzy presentations.










































