Creators Archive

The company is paying a group of creators to refer people to Instagram, Business Insider reports. Influencers can earn $100 for every new user or 1,000 visits to the Instagram app, with a $20,000 limit.

As reported by The New York Times:

Luke Nichols, who runs the nearly 15-million-subscriber-strong YouTube channel, partly blames fame:

The preliminary finding in an investigation opened last year says TikTok breached the Digital Services Act’s requirements to publish information about the content of ads, which users are targeted, and who paid for them. Now it’s TikTok’s turn to respond and try to avoid a potential fine worth up to 6 percent of its annual turnover, just weeks after it was fined $600 million for breaking the bloc’s GDPR regulations.

The company says its new ad system will use AI to place ads in videos at “contextually relevant” moments where viewers are most likely to be engaged. YouTube announced the feature on Wednesday at its annual Brandcast event for advertisers.